Welcome
Qualitative Research for Human Insights & Strategic Clarity
Sweet Insight Group is a woman-owned, Colorado-based S-corp consultancy, serving clients worldwide.
What is Sweet Insight Group?
Why Work with Us?
Driven by an insatiable curiosity, we delve into the nuances of consumer behavior to uncover hidden motivations and desires.
We approach each project with optimism, believing that every challenge is an opportunity to discover transformative insights.
Our collaborative approach ensures we work hand-in-hand with clients, providing strategic guidance that aligns with your business objectives.
We exist to make help our clients deeply understand their consumers, and to make better informed decisions.
What Makes Us Unique?
- We are specialists at the intersection of qualitative research and marketing strategy, and our expertise extends across many sectors and business categories.
- We are creative, blending innovative methods with classic techniques, keeping our approach fresh. We finish every project with insightful, engaging and tailored debriefs.
- We are collaborative, working with some of the most innovative and well-loved brands in the world. With our seasoned yet nimble team we focus on each client's business issues, delivering positive impact every time.
How Do We Do It?
We make qualitative research as real-world as possible by offering...
- Thoughtful, human-centered research design
- Dedicated, proactive management
- Experienced interviewing and moderating
- Creative reports, presentations and "living" deliverables
- Inspired, strategic consulting services
We embrace the new. We dig in and get curious. We work to answer challenging questions... and to make research fun!
Our Industry Affiliations
